- "A single intra-city truck with graphics can generate up to 16 million visual impressions in a year." -Arbitron National Studies - 2009 Edition
- "Mobile media advertising offers the lowest cost-per-impression of any major advertising medium." -Arbitron National Studies - 2009 Edition
- "The average vehicle in a major metro area will have over 700,000 impressions per month." -Arbitron National Studies - 2009 Edition
- "Many people will remember a wrap much more than any other form of outdoor advertising." -Arbitron National Studies - 2009 Edition
- "The media with the strongest reach excel at out-of-home exposure:vehicle driver/passengers (96 percent), radio (86 percent) and pedestrian traffic (79 percent). Outdoor media reach the entire socioeconomicspectrum of Americans." -Arbitron National Studies - 2009 Edition
- The average American’s one-way commute takes 27 minutes, with the round-trip commute taking nearly an hour. The heaviest commuters, Super-Commuters, spend nearly two hours a day getting to and from work. -Arbitron National Studies - 2009 Edition
- "Outdoor media play a vital role in the media mix by reaching consumers missed by other media and enhancing the exposure of other media." -Arbitron National Studies - 2009 EditioN
- “Billboard displays using motion have been determined to be the most effective advertising in both product sales and consumer awareness." - The Point of Purchase Institute, Washington, D.C.
- "Approximately 80% of all consumers are out of their home during the majority of the day from 9:00 am to 3:00 pm." - Simmons 2002 Fall StudY
- "Messages on outdoor mobile billboards have a 97% recall rate. 96% respondents said mobile is more effective than traditional outdoor ads." - Outdoor Advertising Magazine
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